The Brief
We are in search of a vibrant and flexible visual identity. We understand that your image is more than just a simple logo; it's a story in pastel colors, ready to inspire and adapt in any context.
We need more than just a logo. We need a manifestation of our identity that pulsates in the hearts of those who encounter it. So, we are on the path to creating something truly special: a modular, flexible logo, capable of breathing life and reinventing itself in every context.
We desire a distinctive sign, something that will remain imprinted in the minds of those who encounter it. A symbol that transcends the boundaries of letters and shouts creativity and originality in a visually captivating way. And the colors? We want to explore the world of pastels, dance in harmony, and bring a delicate yet vibrant light to every interaction. We want our logo to be a fresco of optimism, a palette of possibilities.
Objectives:
We are determined to bring diversity into the world of home & decor, covering all product categories, from small furniture to decorations, carpets, and lights, and beyond. We aim to be a destination for every budget, offering a wide range of affordable products for all preferences and needs.
We aspire to be more than just a shopping destination - we want to be a source of inspiration for all styles of interior design. From Scandinavian to industrial, from boho-chic to ethnic, we will explore and promote diversity in design and decor.
We put small artisans at the heart of our project, seeking to encourage and promote tradition in every product. We are at the beginning of this journey, but we will build on the foundation of experience and traditional craftsmanship.
We are dedicated to creating a home & decor universe where every person feels at home, finds inspiration, and discovers beauty in every detail."
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